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So You Want to Monetize Your Podcast? Here Are Your Best Options

Disclosure: Links to other sites may be affiliate links that generate us a small commission at no extra cost to you.

If it feels like everyone’s listening to podcasts these days, you’re not imagining it.

According to Midroll, 67 million Americans listen to podcasts each month, a number up 45% from 2015.

Ever wonder if those podcasts make money? How do they keep going with episode after episode? Producing quality content is a lot of work. It’s only natural to want to find a way to make your podcast work for you.

In this guide I’ll cover three ways to monetize your podcast:

  • Donations
  • Dynamic Ads
  • Growth & Exposure

Whether you’re producing a podcast to build authority, forge relationships, or as a creative outlet, this post is for you.

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How Podcasters Can Create and Sell Profitable Online Courses

Disclosure: Links to other sites may be affiliate links that generate us a small commission at no extra cost to you.

Hey, Ross here. Len Markidan (CMO of Podia, an online course and membership platform) contributed this amazing post.

Be sure to check out Podia and let us know if this was helpful. Enjoy!

The dream of podcast monetization sounds simple enough…

Create, create, create! Build an audience! Then, the sponsors will come!

At that point, you’ll enjoy a healthy income from the long line of partners eager to get in front of your audience.

Right?

Unfortunately, not really.

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How To Screen Guests For Your Podcast

Disclosure: Links to other sites may be affiliate links that generate us a small commission at no extra cost to you.

Hey, Ross here. We have a great guest post from Andrew Allemann of PodcastGuests.com.

If you want to find guests to be on your podcast or find podcasts to be a guest on check out his site here.

Want to listen while browsing the site? Subscribe on Apple or Google Podcasts.


All podcasters have experienced it: an interview with a guest for their podcast that ends up being a big flop.

The guest was boring, they rambled all over the place, they focused on pitching their own product, or they had horrible sound quality.

Not only does the interview end up being a waste of time, but they have to break the news to the other person that their interview won’t air.

Preventing this from happening requires some preparation work, but once a podcaster has a process for it, they’ll be able to have great guest segments every time they interview someone.

Here are steps you can take to make sure each guest is a home run:

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How To Submit Your Podcast To Spotify (On Every Platform)

Disclosure: Links to other sites may be affiliate links that generate us a small commission at no extra cost to you.

Spotify has started to take podcasting seriously and has quickly become one of the top directories to find your favorite shows.

Because many people already use (and swear by) Spotify for music, and because they already have many integrations with home speakers (Sonos comes to mind), it’s a natural extension to add podcasting.

They also are looking to take the Netflix approach and producing original content that is only available on their platform.

You want to get your podcast on Spotify because they are quickly growing and already the number 2 place for podcast downloads – although still far behind Apple Podcasts.

Bonus: Free 10-Day “How To Start A Podcast” Email Course
Just click the link and enter your email to get the first lesson:

Click Here To Get The Free “How To Start A Podcast” Email Course

Just a few of the things you’ll learn:

  • What to podcast about
  • Equipment you’ll need
  • How to record & edit
  • How to promote your podcast

Get started today!

They are also coming out with an API that will allow hosting companies to display Spotify-specific playback statistics.

Spotify has partnered with podcast hosting companies so you will want to follow specific steps (shown below) for your hosting company so that they can submit your podcast to Spotify on your behalf.

Below are Spotify’s recommend hosting platforms as well as how to get on Spotify if you’re not hosted with one of them:

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How To Start A Podcast: A Complete Step-By-Step Tutorial

Disclosure: Links to other sites may be affiliate links that generate us a small commission at no extra cost to you.

If you’re looking for a guide that walks you through how to start a podcast, you’re absolutely in the right place…

Starting a podcast isn’t difficult, but there are a number of steps you’ll need to go through in order to get it launched.

In this podcasting tutorial, we’ll walk you through every step of the process:

  • Choosing a topic & name
  • Show and episode format
  • Cover art creation
  • Intro & outro music
  • Equipment selection
  • Audio recording & editing
  • Submission to Apple Podcasts (iTunes)
  • Promotion tips

And much more…

Bonus: Free 10-Day “How To Start A Podcast” Email Course
Just click the link and enter your email to get the first lesson:

Click Here To Get The Free “How To Start A Podcast” Email Course

Just a few of the things you’ll learn:

  • What to podcast about
  • Equipment you’ll need
  • How to record & edit
  • How to promote your podcast

Get started today!

Podcasting is a much less crowded and competitive space than blogging, making now the perfect time to get started.

As of April 2024, there are just over 2 million podcasts, but over 600 million blogs!

In case you’re wondering, I’ve helped thousands of people start a podcast in the last several years and have started a few shows in different industries myself.

Looking to start a podcast quickly? Sign up with Buzzsprout, upload your audio files, and submit to Apple & Spotify.

Let’s get started:

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Podcast Insights microphone icon
Learn How To Start A Podcast

Join over 51,539 people who have completed the free 10-day email course: